In Crosstown Traffic, De Feo treats Rice Gallery’s front glass wall like a supersized commercial display kiosk, enlarging a selection of fashion ads from magazines, printing them at nearly billboard size, and hand painting over them. As if a piece of Times Square or a large-scale storefront was transported to the gallery, the floor-to-ceiling imagery engulfs the viewer with ads for Balmain x H&M, La Perla, Coach, and Dior that De Feo abstracts and enlivens with pops of color and pattern. Learn more: RiceGallery.org.
This film is the 11th short documentary in our series with Rice Gallery. Watch the Series.